Inception Group is set to open The Admiral’s Mess, a bar concept at the landmark Waldorf Astoria London – Admiralty Arch.

The Admiral’s Mess will have a 60-seat capacity and will sit outside the group’s existing brands, including Mr Fogg’s and Cahoots. It will join restaurant openings from Clare Smyth MBE and Daniel Boulud in the Grade I-listed monument, which is being meticulously restored by Reuben Brothers in partnership with Hilton.

“We are honoured to have the opportunity to open within such an iconic London location and are excited to have created a totally unique concept fitting for such a historic site,” says Inception Group Co-Founder Charlie Gilkes.

“We are delighted to partner with Inception Group to introduce an exciting new bar concept at Waldorf Astoria London – Admiralty Arch, joining Whiskey & Seaweed and our signature cocktail bar,” comments Guillaume Marly, General Manager, Waldorf Astoria London – Admiralty Arch. “Their expertise in crafting memorable experiences makes them a natural partner, offering guests an opportunity to discover something distinctive and unexpected, yet another compelling reason to visit.”