The Savoy to reopen Simpson’s in the Strand with Jeremy King

The Savoy, a Fairmont Managed hotel, will reopen Simpson’s in the Strand in 2024 with Jeremy King, co-founder of hospitality empire, Corbin & King, and founder of new business group, Jeremy King Restaurants.

Simpson’s in the Strand first opened its doors in 1828 as a coffee shop and chess club, becoming a restaurant 20 years later and one of the first in the UK to win a Michelin star in 1974. The restaurant was renowned for championing traditional British fare, with roasts served on silver platters and carved tableside from impressive trolleys.

The restaurant’s authentic old world ‘Englishness’ endeared it to literary luminaries such as Charles Dickens, political figures like Winston Churchill, and captivating stars the likes of Laurence Olivier and Audrey Hepburn, making it a favourite haunt for them all. Having played witness to the laughter, debates and musings of history’s most notable characters, the walls of Simpson’s in the Strand now stand poised to embrace the next generation of great minds and lively spirits.

“It is now well over forty years since I fell in love with Simpson’s in the Strand and over twenty years since I first became excited at the prospect of being able to work with The Savoy and take over its helm,” says Jeremy King. “Simpson’s is the last of the ‘Grande Dame’ restaurants that still retains its original décor and features, and the prospect of restoring it to its former glory is the apotheosis of my career. The history of this magnificent institution will be cherished as we bring it fully into the 21st Century.”

“Reopening Simpson’s in the Strand will be a truly momentous occasion for The Savoy and we couldn’t be more delighted to be in partnership with Jeremy King,” comments Franck Arnold, Managing Director of The Savoy. “We know he will successfully breathe new life and vigour into this almost 200-year old prized London institution and we can’t wait to welcome guests back through its storied doors.”