The Shepherd Mayfair is set to open its doors in 2026 with a trio of distinct F&B venues.

Led by Timothy Shepherd, who began the project at Buckley Gray Yeoman before progressing it through his own practice, Shepherd&, the hotel draws from the spirit of Mayfair’s historic mansions, reimagined through a design approach that balances narrative, heritage and quiet luxury.

Located on the lower ground floor, Teddy’s is conceived as a late-night cocktail bar. Named in honour of Edward Shepherd, the 18th-century architect and developer, the bar reflects the layered history of the area. The 72-cover space features commissioned murals that reference the diversity of Mayfair society, wrapping around a low bar and introducing a subtle Parisian influence. Interiors are defined by deep green and blue tones, with furniture and cushions upholstered in limited-edition Liberty archive prints.

On the ground floor, Fayre is a 75-cover modern brasserie serving seasonal dishes throughout the day. The interior is defined by banquette seating, dark timber panelling and a rich berry-toned palette. Wall coverings by urban artist Adam Ellis animate the space with theatrical scenes. Referencing the historic fair that once occupied Mayfair’s open fields, these artworks reinterpret the original gatherings, from livestock markets and theatres to jugglers and games of chance.

Also located at street level, The Lounge is designed as a relaxed café-style space that naturally transitions into a bar as the day unfolds. With 58 covers and generous outdoor terrace, it offers artisan coffee, pastries, light lunches and an extensive drinks selection. The interior atmosphere is warm and inviting, featuring forest green velvet upholstery, natural timber finishes, softly carved lines and geometric detailing. A series of black and white illustrated vignettes by British artist John Broadley is displayed throughout the lobby alongside additional artworks by Jack English and George McLeod.

“The Shepherd Mayfair has been shaped through a deeply considered architectural and design approach, paired with a strong sense of brand identity,” Shepherd says. “Every element, from the guest experience to the culinary and bar concepts, has been developed with intention.

“We drew inspiration from the original Mansions of Mayfair, where business and pleasure coexisted. In many ways, these were the first true boutique hotels, settings where society gathered and commerce thrived. The Shepherd Mayfair is our modern-day interpretation.”